SWISS PLAY ZONES
TAK TAK TAK was created to make events easier to organize—and more memorable to experience.
Behind each zone lies a clear rationale: less work for the organizer, more engagement for the participants.
Our History
How it all began
Like many people, we’ve often been invited to events, company parties, or get-togethers with friends where, after a while, a slightly awkward situation would arise.
People were standing around having a drink, not really sure what to do next.
The conversation was starting to fizzle out, some people were looking at their phones, and the atmosphere was getting a little… stale.
We asked ourselves:
What if an event could prevent those dull moments?
The first idea
At the time, we were already working in our workshop under Schuster Design, a local studio specializing in the design and construction of custom wooden interiors and furniture.
One day, almost by chance, we made a giant Jenga set, and then a giant Mikado set.
We brought them to an event.
And something interesting happened.
People came over, watched for a few seconds… then started playing.
Before long, the participants were laughing, chatting, and coming back several times throughout the evening.
The event’s “lulls” had disappeared.
TAK TAK TAK wasn't created to review a few games.
It was designed to provide a turnkey solution that actually works in the field:
• installation
• management
• supervision
• a seamless experience for the audience
→ an area that runs smoothly for the organizer
Sustainable games
Most TAK TAK TAK toys are made of wood, often sourced from local suppliers.
This approach is consistent with Schuster Design’s philosophy, which focuses on designing and building wood projects using sustainable materials.
Field validation
Before long, requests started coming in.
Shortly after the initial installations, we were invited to set up a play area for the National Day celebrations on August 1 at Bundesplatz in Bern, in front of the Swiss Parliament.
The event attracted several thousand visitors.
Despite the very limited space and rainy weather, the play area remained busy all evening.
Visitors would come, bring friends back with them, and the area became a natural gathering spot during the event.
That’s when we realized there was a real demand.
The Birth of TAK TAK TAK
What started as a small side project at Schuster Design has continued to grow.
More and more events were requiring similar setups:
community festivals
festivals
public events
corporate events
open house
So we created TAK TAK TAK, a company dedicated to creating interactive engagement zones for events.
Clarity
A clear format, a quick response, a well-defined scope
Reliability
Setup, on-site support, and takedown included
Experience
A visible, vibrant, and user-friendly space for everyone
TAK TAK TAK
Available throughout Switzerland
Presentations in French, German, and English for
municipal events, corporate events, and festivals
Response within 24 hours